On Demand
A successful fundraising campaign relies on more than just strong advancement staff and engaged institutional leadership—it demands a well-prepared and well-supported board. Whether your board is seasoned in campaign work or embarking on its first major effort, the way you prepare its members for their pivotal role will directly impact your campaign’s outcome.
In this On Demand program, Jason McNeal, Ph.D., Partner at Gonser Gerber, will provide you with actionable strategies to transform your board into confident, effective campaign partners.
You will learn how to strengthen board engagement during the critical pre-planning stage by inviting them into the campaign-planning process, clarifying expectations, fostering a true culture of philanthropy, and setting the stage for long-term success.
What You Will Gain:
- Clarity on Roles: Define the board’s precise leadership role throughout the campaign lifecycle.
- Culture Building: Strategies for cultivating a board culture that is inherently campaign-ready.
- Unified Effort: Tactics for partnering with institutional leaders to fully align board and staff objectives.
- Solicitation Readiness: Practical methods for educating and preparing board members for effective solicitation and engagement.
- Efficiency: Guidance on time management and prioritization to maximize board members’ impact without overburdening them.
- Proactive Problem-Solving: Tools to overcome the most common challenges boards face during major campaign engagement.
Walk away with the tools and insights needed to position your board for active, effective participation in your institution’s next campaign.
This program is designed for institutional leaders who support the work of the board and president/CEO, the campaign, fundraising programs, or executive operations, including vice presidents, directors, campaign leaders and volunteers. We also invite presidents and chief executives, including leaders of educational institutions, healthcare-related services, social service and other non-profit organizations.
Program Information:
The fee is $295 per institution, which allows your entire team the opportunity to participate in this professional development at the same time. If you are a current client of Gonser Gerber Advancement Consulting, that fee is just $145. You will also receive a copy of the presentation and a recording of the webinar with your registration.
On Demand Details: After your registration, you will receive a copy of the power point presentation as well as a copy of the recording. (Please allow at least 48 business hours to receive your materials.) You will be able to share these materials with your entire team, including volunteers, and review the recording as many times as you need.
Presented By
Jason McNeal, Ph.D., Gonser Gerber partner, is viewed as a trusted advisor by educational, healthcare, and nonprofit leaders throughout North America. Having served as the vice president for advancement at one of the 50 most historic colleges in the U.S., Jason been providing leadership and advancement consulting services for the last 15 years. Dr. McNeal is a frequent presenter and has written extensively on key issues for nonprofit fundraisers and leaders including his blog that you can find at http://www.jasonmcneal.com.





