While there are many uncertainties surrounding us right now, one truth is certain – our fiscal year will be ending, our new fiscal year will begin, and we will need to continue to move forward with our goals and institutional aspirations.
One of the most time critical activities in Advancement is our Annual Fund or Annual Giving program. Despite not knowing how the next few months will develop, we have to be thoughtful and diligent about how we are presenting our annual giving program so that we finish the year on goal or beyond. Our prospects, donors, friends, volunteers and leaders are expecting us to continue our good work toward fulfilling our mission. Now is the time to reach out to our constituents to remind them of the importance of that work.
In this Gonser Gerber Institute Quick Bite program, we will discuss how to manage your end of the fiscal year expectations for the Annual Fund and what messages you should be communicating to your donors and prospects at this time. We will look at how to analyze your progress to date and figure out where best to put your time and attention for the remaining few months of the year.
Topics we will address include:
- Communicating with your annual fund donors and prospects
- Analyzing progress to date
- How to manage dollar and participation goals
- Honor Roll of Donors—how to make it work for you
Who Should Attend
This program will address the concerns of Advancement Teams regarding ending the fiscal year in the Annual Fund. We welcome everyone from your team to attend, and we think those who will benefit the most from the program are advancement vice president’s and directors, annual fund staff, gift officers, prospect researchers and other staff.
About This Program
The cost for this Quick Bite Program is $89 for non-clients, and $79 for current clients. This fee is per institution, so the whole team can participate, and includes a copy of the webinar recording and presentation to be delivered by email once the program concludes.
Gonser Gerber Institute Quick Bite Programs are less than 30 minutes in length and designed to present valuable content to the advancement profession quickly and efficiently. These are issues and topics that we think are timely, overlooked, or need to know now.
Jane Eaves, Gonser Gerber partner since 1999, provides comprehensive consulting services to colleges, universities, independent and Catholic schools, religious orders, major university alumni associations, and cultural organizations. An active speaker and lecturer with more than 35+ years of advancement experience, Jane has spoken on topics such as major gifts, capital campaigns, emerging trends in annual giving, development planning, and planned giving.