Corporate matching gift programs have been around since the 1950’s, yet some non-profit and educational organizations don’t take advantage of this opportunity to double or even triple the gift impact from their donors.
There are many reasons why our organizations don’t take advantage of a corporate match: they take time and resources to manage, corporate guidelines can change and that feels overwhelming, we don’t know how to properly thank and acknowledge our donors and their matching gift corporations, or we assume our constituents don’t work for any companies that would offer these options.
In this Gonser Gerber Institute “Quick Bite” program, Kent Huyser, Gonser Gerber Partner, will share some immediate steps you can implement to start accepting, managing and thanking matching gift companies and your donors. This includes rolling out a promotional campaign, tracking these gifts in your database, recognition opportunities, and stewarding donors.
About This Program
The cost for this Quick Bite Program is $89 for non-clients, and $79 for current clients. This fee is per institution, so the whole team can participate, and includes a copy of the webinar recording and presentation to be delivered by email once the program concludes.
Gonser Gerber Institute Quick Bite Programs are less than 30 minutes in length and designed to present valuable content to the advancement profession quickly and efficiently. These are issues and topics that we think are timely, overlooked, or need to know now.
Kent Huyser, partner at Gonser Gerber, has 20 years of experience in non-profit and advancement leadership. Prior to joining Gonser Gerber, he worked in Advancement leadership positions in three different institutions of higher education in the Kansas City metropolitan area (William Jewell College, University of Missouri-Kansas City, and Metropolitan Community College, Kansas City). Before working in the Advancement field, Kent worked for a decade at the Federal Reserve Bank of Kansas City.