On Demand
Major gift fundraising is one of the most impactful—and complex—components of any advancement program. Yet too often, even experienced gift officers fall into predictable traps that limit results and stall relationships. In today’s fast-paced, resource-constrained environment, how can your team avoid these common pitfalls and accelerate donor engagement?
Join the Gonser Gerber Institute for a dynamic 60-minute On Demand webinar that explores 10 critical mistakes that hinder major gift success—and how to avoid them. You’ll gain:
- A fresh look at current trends shaping major donor behavior and expectations
- A clear breakdown of the most frequent (and costly) missteps in major gift work
- Practical strategies for navigating limited time, staff, and bandwidth
- Tools to reframe your approach and deepen donor relationships in an evolving philanthropic landscape
Whether you’re building a major gift program or looking to refine your team’s strategy, this session will leave you better equipped to close more gifts, strengthen donor confidence, and drive long-term philanthropic growth.
Who Should Attend
This webinar is ideal for:
- Major Gift Officers looking to enhance their effectiveness and avoid common pitfalls
- Advancement Professionals responsible for donor strategy and fundraising results
- Development Directors and Managers seeking to coach and support front-line fundraisers
- Executive Directors, Vice Presidents, and Chief Advancement Officers overseeing major gift programs
- New Fundraisers eager to build a strong foundation for major gift work
- Seasoned Professionals ready to sharpen their skills and adapt to evolving donor expectations
Whether you’re leading a team or personally managing a portfolio, this session offers valuable insights to strengthen your major gift efforts.
Program Details
The fee is $295 per institution, which allows your entire team the opportunity to participate in this professional development at the same time. If you are a current client of Gonser Gerber, that fee is just $145. You will also receive a copy of the presentation and a recording of the webinar with your registration.
On Demand Details: After your registration, you will receive a copy of the power point presentation as well as a copy of the recording. (Please allow at least 48 business hours to receive your materials.) You will be able to share these materials with your entire team, including volunteers, and review the recording as many times as you need.
About Your Faculty
Senior Consultant Pam Spencer has more than 20 years of fundraising experience in a variety of senior leadership roles. Most recently, Pam served as Vice President of Advancement Services for Florida State University, helping the University complete a successful billion-dollar campaign and building a 44-member, high performing Division at the University focusing on data-driven, donor-focused decision making. Prior to her time at the University, Pam served as the Executive Director of Kent County Parks Foundation, Assistant Director of Corporate and Foundation Relations, Grant Writer, and Director of Prospect Management at Hope College, and Assistant Director of Development for Bethanna. She earned her master’s degree in Nonprofit Management at Eastern University.
