Listening To The Critic

Listening to the critic can help you get better. That special event reception was too short, perhaps.  Or, that annual report did contain too few pictures that emphasize diversity.  Or, our phonathon callers probably could be more engaging. But, there are times when listening to the critic is wrong-headed. When the critic sends back your…

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The Impact of a Triple Ask Strategy

Date: May 24, 2022
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Join Mike Littell, senior consultant at Gonser Gerber and Vice President for Advancement at Saint Xavier High School, as he shares the why and how of including a Triple Ask Strategy in your gift officer tool kit.

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Who Owns The Success Of Your Advancement Program?

Advancement leaders are good at setting goals. We have dollar goals, donor number goals, annual giving, major giving, planned giving, and campaign goals.  We have stewardship goals, constituent event goals, and database health and hygiene goals. In fact, because the outputs of our work are so easily quantifiable, there can be a problem at times…

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Effective Practices for New Vice Presidents for Advancement

Date: May 19 – 20, 2022
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This Gonser Gerber Workshop for New Vice Presidents is designed to support new leaders during their first few years on the job. Led by experienced practitioners and consultants, our workshop will help you focus your time and effort for maximum success, and help set you up with a road map for on-boarding at your new position.

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Do This Before You Ask

It’s quite common for advancement professionals and volunteers to want the “silver bullet language” around asking for gifts.  Surely there must be phrases, individual words, and conversation transitions which, when deftly strung together, will unlock the giving motivations in humans. There must be a process, a formula, a blueprint that makes the asking easier and…

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Writing Effective Donor Contact Reports

On Demand Program
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In this Gonser Gerber Institute On Demand “Quick Bite” program, Dr. McNeal will review how contact reports can play a vital part in strengthening your institution’s culture of philanthropy, provide examples of successful contact reports, and suggest ways to make writing and filing contact reports easier.

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The 3 Most Important “Case For Support” Questions

Too many institutions start the draft of their “Case For Support” by focusing on the “support” part of that phrase. These are typical questions asked first: Project:  What do we need money for? Priority:  Is this project/initiative/building our most important priority? Details:  How will we specifically spend the money? And while these are, ultimately important questions…

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