Effective altruism is a global research, philosophical, and social movement which, “advocates using evidence and reason to figure out how to benefit others as much as possible, and taking action on that basis.” In other words, effective altruists aim “to find the best ways to help others, and put those ways into practice.”But, there is a…
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When it comes to fundraising results, the first, easiest, and most misguided focus is on speed: “How quickly can the money be raised for the new building?” “I needed more unrestricted gifts yesterday!” “When will we reach the campaign goal?” Instead, the healthier, more accommodative focus should always be on direction: “In our community, who…
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Inviting gifts via direct mail is “not dead.” In fact, it is a vital, effective channel to invite gifts from all prospective donors, including younger prospects. Like direct mail, using the phone to effectively invite gifts is “not dead.” In fact, when we create a fun, engaging, high-energy event, we can gather groups of people…
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On Demand Program
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In this On Demand webinar, presented by Charlie Shepard, Gonser Gerber Partner, we will review the most effective ways to recruit and train volunteers and make the best use of their talents, skills, and influence during your campaign that are time-tested, and volunteer-approved.
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Join Gonser Gerber senior consultant Tyson Pinion for this On Demand Program that will help prepare you to make that first major gift ask.
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In this Gonser Gerber Institute On Demand “Quick Bite” program, we will share some immediate steps you can implement to start accepting, managing and thanking matching gift companies and your donors.
The best advancement teams are an integration of role-specific professionals. From advancement services, to development, to constituent relations, to communications, high-functioning teams recognize both the specific functional roles of each team member as well as the integration among all those roles and members. On the other hand, focusing all team members, regardless of role, on…
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On Demand Program
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In this On Demand webinar, we will discuss the important role advancement plays in the preparation for and on-boarding of new leadership.
Generous charitable support is consistently motivated by: being invited to give by someone the giver admires; believing in or having been personally impacted by the institution’s mission; trusting in the institution’s leaders to deliver on their vision for the future; having a personal connection with the institution today; believing that making this gift will be…
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When he unveiled the original iMac computer in 1998, Steve Jobs told us that the “i” in Apple products stood for “internet.” However, as the spate of new “i” products from Apple emerged, one could also define the “i” as a stand-in for “individual” as well. The iPhone, iPad, iTunes, etc., have provided individuals with more…
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