On Comfy Pants and Building Loyalty

True confession: I have become obsessed with comfy pants. What does this revelation have to do with our work in Advancement? For me, it yielded an “aha” moment about offering thanks and building loyalty. Let me elaborate. As virtual meetings became a more necessary form of communication one year ago this week, and with webcams…

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6 Creative Approaches for Your Day of Giving

If the last 11 months have taught us anything, it’s that: a) donors are resilient, b) they recognize the challenge you face in funding your mission during a pandemic, and c) they’re ready to be the hero of the moment. Despite a global pandemic and high unemployment, giving increased! To keep the momentum going, there’s no…

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Building Your Case for Support for your Annual Fund

On Demand Program
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In this webinar, presented by Kent Huyser of Gonser Gerber, we will discuss the reasons why the annual fund case statement is so effective, take a look at an example of an annual fund case statement, and plot the ways to create and share your own effectively and efficiently.

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Creating a Planned Giving Program at Your Institution

On Demand Program
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This webinar will cover the critical elements to a planned giving program so that you can begin to identify potential prospects, discuss planned gift opportunities through a formalized process, develop dual or triple ask strategies, draft appropriate policies to count and manage these gifts, effectively steward planned gifts, and know when to seek legal advice.

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Addressing Your First World Problem

We’ve faced our share of adversity these last 10 months – some have faced more challenges than others. But usually, when adversity surfaces, a silver lining does as well. What’s the silver lining in our work this year? I submit annual gift support. For those continuing to invite annual support regularly and unapologetically, the response…

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Meaningful Involvement

Yesterday we celebrated the legacy of Martin Luther King Jr. through the observance of a national holiday – the only federal holiday designated as a national day of service to encourage Americans to volunteer to improve their communities. You may have observed this holiday by participating in some form of service that was meaningful to you and/or to the…

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Read the Thin Ones

January is the month of new beginnings and new resolutions. As you implement your New Year’s resolutions, let me pass on some quirky advice I received years ago. Before I discovered this awesome field of Advancement, I worked at the Federal Reserve Bank of Kansas City. I was a member of their Management Development Program,…

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