If your organization is considering or already involved in a fundraising campaign, we provide the counsel needed to assure success. For your campaign, Gonser Gerber provides counsel in all areas of advancement planning, preparation, and implementation including the following:
- Case statement development and refinement
- Campaign goals and objectives
- Market testing, analysis, and recommendations
- Overall campaign strategy and planning, including campaign timelines
- Volunteer structure and organization
- Staffing levels and position assignments
- Campaign budget and financing
- Major gift prospecting and research
- Campaign publications and other collateral materials
- Gift records, accounting, and reports
- Campaign publicity and marketing
- Proper roles and education for Campaign volunteers, Board members, institutional leadership, and staff
Your campaign will benefit from this counsel for a number of reasons. Each of our consultants, for example, has served as a chief advancement officer and has led multi-million dollar campaigns. We are also experts in campaign planning and execution and will assist both your staff and volunteers in achieving successful outcomes for your institution. The final result is a campaign for you that is successful within the context of your broader advancement program and will ensure that your institution is prepared to continue its successful advancement efforts after the campaign.