As a service to the advancement profession, we have published the Bulletin on Advancement for over 60 years and continue to do so without charge.
The purpose of the Bulletin on Advancement is to advance the field of advancement through education. Each edition is themed around a particular topic of importance to advancement professionals.
Instead of exclusively assessing the external environment like campaign feasibility does, questions of campaign preparedness also look within the organization and ask, “How well-positioned is the organization to invite, receive, and steward the gifts that will be given?”
Taken together, an approach focused on feasibility and preparedness offers a more comprehensive and thorough level of preparation for a campaign. The ingredients needed for success are based on this foundation of campaign readiness
- The Missing Link: Leadership Annual Giving