On Demand Content - Consultants in Institutional Advancement

Gonser Gerber Institute is pleased to offer these past webinar recordings for your purchase and review. This convenient option lets you watch a past program at a time that is best suited for you and/or your team. These programs are presented by Gonser Gerber partners, senior consultants, clients, friends and experts in the field.

After your purchase, you will receive a copy of the power point presentation as well as a copy of the recording. (Please allow at least 48 business hours after payment has been received to receive your materials.) You will be able to share these materials with your entire team, including volunteers, and review the recording as many times as you need. The cost per on demand webinar is $195 for current Gonser Gerber clients, and $345 for non-clients.

Asking: The 90-Minute Guide to Inviting Donors to Give Big

In this 90-minute webinar, Dr. Jason McNeal will guide you through the most thoughtful and compelling approaches to successfully encouraging your donors to think and give big! From the most underutilized (but effective!) cultivation steps you can use to the most helpful phrases to use when asking, this webinar will provide you with new, research-based approaches and time-tested strategies. (Original air date: June 2018)

Social Media – Best Practices to Connect and Engage Your Constituents

You know that your school or non-profit organization could do a better job connecting with your constituents through social media, but you’re a small team with big goals and have no idea how to start implementing these systems into your work that make sense and ultimately help improve overall engagement with constituents. Senior Consultant Kent Huyser hosts this webinar on using social media to engage and connect with your constituents. (Original air date: September 2018)

Retaining Gift Officers

This webinar, Charlie Shepard of Gonser Gerber, takes a deeper look into the systemic issue of retaining advancement staff. He explores the ways successful institutions — those recognized year in and year-out for their development accomplishments — find staff members who “fit” with their institution, and how they keep them from departing to greener pastures. (Original air date: September 2018)

The Giving Board: Ways to Increase Gift Income Through Board Engagement

In this webinar, Jason McNeal will share the best methods, strategies, and tactics to focus your Board members on their critical leadership role in the development process. This webinar will unlock the potential of your Board to elevate your advancement program and will help your Board members feel engaged and enthusiastic about their service. (Original air date: February 2018)

Avoiding 10 Common Mistakes in Securing Major Gifts

This webinar, Charlie Shepard of Gonser Gerber, and Todd Ahrens of the Toledo Museum, will address the most common mistakes that are made in securing major gifts. Our 90 minute webinar will reveal recent major giving trends, discuss the 10 greatest obstacles for closing major gifts, and offer some insight on the new landscape for future donors in our changing world. (Original air date: March 2018)

Successfully Launching the Public Phase of Your Campaign

During this program, we discuss when and how you should take your campaign public so that you are prepared for the work it will take to successfully finish your campaign. Presented by Chad Jolly (Original air date: December 2017)

Implementing Performance Metrics for Gift Officers: Avoiding Problems and Making Metrics Work

In this popular webinar, Jason McNeal and Chad Jolly offer specific ways in which gift officers should be evaluated based on institutional values, their activities, and the outcomes that your advancement program needs. (Original air date: September 2017)

How to Hire for Advancement

In this webinar on hiring for your advancement team, we will review the issues we face as an industry and then present you with the solutions you need to hire staff that will grow with your institution. (Original air date: February 2017)

Donor Contact Reports: Implementing a System That Works

This webinar, hosted by Jason McNeal, presents the most valuable tips from his book, Writing Meaningful Contact Reports: A Handbook for Fundraisers, and helps you implement a contact reporting system which will assist you in raising more money today and tomorrow. (Original air date: December 2017)

Getting Your Foot in the Door - Securing First Visits with Prospects

In this webinar, Jason McNeal, Ph.D. will explore the purpose of first visits and will offer 6 effective approaches to securing them. You will learn how to communicate with donors and prospects in ways that will enhance your success and you will come away from the webinar with real-life examples of how to get more visits tomorrow! (Original air date: July 2017)

How to Get the Most Out of Campaign Volunteers

Utilizing the experience and expertise of your campaign volunteers in a way that doesn’t waste their time (or yours) can seem like a daunting task. In this webinar, our Gonser Gerber faculty review the most effective ways to maximize your volunteers’ talents, skills and influence during your campaign that are time-tested and volunteer approved. (Original air date: February 2018)

Are Volunteers Worth It? How To Engage Volunteers to Raise More Money!

In this Gonser Gerber Institute program, we address the important questions of volunteer engagement: Are volunteers needed and worth the investment of time and energy? And, if so, how can we better engage them so that they find the work meaningful and results are achieved for our institutions? (Original air date: February 2017)

Stewardship Leading to Increased Gifts

Stewardship done well not only advances the mission of your organization by acknowledging the gifts of donors, but it helps in building donor confidence in the organization thereby laying the ground work for future giving. Charlie Shepard, Senior Consultant at Gonser Gerber, presents the importance of stewardship for the increased and repeat gifts to your institution. (Original air date: October 2017)